Tuesday, August 08, 2006

Something Sweet With A Face

If you've been thinking that Sweetface is another exploit of Jennifer Lopez's clothing and fashion sense then you might be right. Conceived after the success of her first ready-to-wear line J.Lo by Jennifer Lopez which targets on the young, hip and urban girls, Sweetface is the refelction of her penchant in everything high and stylish. What differs Sweetface from its sister label J.Lo is the materials and designs.

"It's really been such a great year for us and it's so exciting to be a part of New York Fashion week," she said. "2006 has really seen us evolve and grow in cut and finish and I hope you enjoy this, it's so much more fun this way."

While J.Lo encompasses street style with tank tops, tubes and rhinestoned jeans, Sweetface channels the luxe side of her. Cashmere, lumberjack plaids, fru fru skirts and pink shearling are liberally used in her entire collection. For the upcoming Fall/Winter 2006-07 collection which was previewed in February during the New York Fashion Week, Jennifer compiled her favorite styles into an array of dazzling attires.

From crumpled trenches to tight pencil skirt in black lace with zip and rouch up the rear plus a Chanel-inspired cream-black ensemble worn with a matching oversized bag. An air of the fifties were also whisked into the collection in forms of 50's-inspired grey dress that is perfect for day and night. Now for all those self-proclaimed J.Lo wannabes, the F/W 06-07 collection will be out soon in stores and start bootyshaking to her beat.

*Photo by Marcio Madeira/Vogue

Sweetface - TriBeCa Boutique, First Floor, Suria KLCC, Jalan Ampang, Kuala Lumpur

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