Thursday, March 01, 2007

It's All About the Chicks and Dudes ...

Sportswear label for the teen and the young ones, Unionbay is back with a new concept for the season. Known for its high-quality sportswear and accessories, the brand promises an unforgettable Spring and Summer to teens who lived as the style leaders, ahead and away from the mainstream trends.

Combining the twisting classic and contemporary style with edgy detailing and fun, the brand has been leading the American young urban sportswear market for the last 25 years. Though many were unaware of the brand except for those who frequented the American LA-NYC shopping circuits, Unionbay made its first appearance in Malaysia in 2005 with its first freestanding store located at One Utama Shopping Center and followed by concessionaires at select department stores throughout Klang Valley and other states within the country.

Its vintage-treated denim, cool tees and comfortable shirts are the factors that making teens in Malaysia return and pledge their loyalty to the brand that is just two years old in this Asian country.

If you are happened to be the Unionbay chicks and dudes, two terms referring to the Unionbay fans, get ready to gear up in the brand's latest offering.

For chicks, check out the hot tops, sexy bottoms and cool shoes which were designed using the incorporation of both modern and classical elements.

Choose from the burnout skull V-neck top in two raging colors - temper and sergeant, pink ruffle polo with ruffle details on button placket edges, and match with either Brandy belted short with creamsickle rick rack D-ring web belt with aglet in sesame or white, or Kansas denim boyfriend fit pants with shoelace drawstring waist and inseam. Don't forget to accessorize your look with wooden-and-glass beaded Cancun sandals.

For dudes, there are an array of tops, bottoms and even watches to complement your looks. You can either start with a Vibration polo that features an oversize screenprint graphic in grey with nicked collar and cuffs on sleeves or camo Malibu ringer tee in either Mocassin, Millennium or Monsoon, followed by a heavy stone wash Bronco boot cut jeans with embroidered back pockets in either well-worn khaki or well-worn Laredo or asphalt Survivor cargo shorts. End it with a Biohazard cuff watch as your accessory.

For more options and style, you can always visit the nearest Unionbay stores or department stores with a Unionbay concession to check on the latest Spring/Summer 2007 Collection.

*Photos courtesy of Unionbay.

Unionbay - F57A, First Floor, Center Court, One Utama Shopping Center, Bandar Utama Damansara, Petaling Jaya.

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